Tips & Tricks — Information
Fundraising by Generation
Get the best results with your fundraiser by targeting your ideal demographic. The more you know, the better your fundraiser will be. Here is what you need to know about fundraising by generation. Fundraising for Millennials Millennials are 25.9% of the US population according to Nonprofitssource.com. As you probably already know, Millennials are active on their phones. They respond best to text messages and social media, but rarely check personal email or respond to voice calls. To reach this crowd social media is a must. Videos are tremendously successful. 16% of Millennials give through Facebook fundraising tools, and 47% gave...